Movers are spending big—including on cars and automotive services

Over 1 in 4 new movers recently bought a vehicle and auto dealers and repair shops rank among the top five most-sought-after gift certificates included within new mover marketing welcoming packages. Learn how to connect with this valuable audience.

Why Market to New Movers?

car battery
26%are in-market for auto repair or service within 12 months of moving
man in car
1 in 4plan to purchase a vehicle within 12 months of moving
woman car shopping
$10K+is what the average mover plans to spend on a vehicle within 12 months of moving

The Leader in Omnichannel Automotive Audiences

With information on over 260+ million consumers, 190+ million VINs, 170 million email addresses, plus demographics, our automotive audiences provide the insights you need for the right consumer connections.

Access VIN information for all 50 states, including privacy states, with zero marketing restrictions

Included on every lead record:

  • Name
  • Address
  • Make
  • Model
  • Year

Additional insights include:

  • In-market intent
  • Online browsing insights
  • Dealership visits
  • In the market for a new vehicle
  • Consumer demographics
  • Segmented wealth modeling
  • Email address

Proprietary New Mover Audiences & Marketing Solutions for Automotive Brands

woman holding plant

Precision Audiences

From rich demographic information to interests and shopping styles, we know new movers best.

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man shopping

Signals Intent insights

Be the first to know when new movers are shopping for the products and services you sell.

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couple shopping on phone

Campaigns

Engage with movers with robust omnichannel campaigns and personalized messaging across the channels in which they are most apt to engage.

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data on laptop

Data Science & Measurement

Data science and machine learning to identify high-performing mover audiences and power your marketing strategies.

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realtor showing house to couple

The Move Journey

With more than $11,000 on average spent per move, learn how to engage with movers across the entire move journey.

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Interested in Learning More?

Check out these resources for more information on how new mover marketing can benefit auto brands.

Start Turning New Movers Into New Customers

See for yourself how our proprietary new mover audiences and marketing solutions can help you boost customer acquisition and curb attrition. Schedule a demo today or call us at 1-833-812-4636.