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cookie demise
For over a decade, cookies have been used to track users and facilitate ad campaigns. In the not-so-distant future, changes imposed by browsers will stop cookies from tracking and identifying users for ad campaigns. But, with the majority of marketers relying on cookies, how can the effectiveness of ad campaigns continue when they’re gone?...
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Postmover data insights
Targeting new movers offers your brand incredible customer acquisition and retention opportunities. With MoverTech’s proprietary data and comprehensive insights across the entire mover journey, your brand’s message is guaranteed to reach the right audience, on the right channels, at the right time. MoverTech offers the most in-depth mover data set on the market, with...
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How to Use Precision Targeting to Drive New Service Customers
It’s been a tough year for selling cars. Although sales are on the rise, they are nowhere near where they should be due to the semiconductor chip shortage resulting from the COVID-19 pandemic. With production at a standstill, there are simply fewer cars on the lot to sell. In this on-demand webinar, V12 focuses...
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Premover data insights
Targeting new movers offers your brand an incredible opportunity to acquire new customers and attain their loyalty. With MoverTech’s proprietary data and comprehensive insights across the entire mover journey, your brand’s message is guaranteed to reach the right audience, on the right channels, at the right time. MoverTech Data is the most in-depth mover...
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Marketing Data Success
Updated for 2021 Data is the cornerstone of any successful marketing strategy. Data tells us about our customers and prospects, how to personalize the customer experience, which channels they prefer, and informs every touchpoint along the customer journey. Despite the importance of utilizing high quality data to fuel new revenue streams and ROI, marketers continue...
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2021 study renting vs buying and how both are impacting you
This article originally appeared on HIRE A HELPER Key Findings The average rent across the United States is $1,050 a monthThe average mortgage payment in the U.S. is $992/month At $2,600/month on average, Sunnyvale, CA has the highest rent in the countryGadsen, AL has the lowest rent in the U.S. at $430/month on averageMortgage repayments are...
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Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. According to Econsultancy, email marketing was ranked as the best channel in terms of ROI (68 percent), an increase of 3 percent from last...
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how the pandemic has changed consumer behavior
It’s been over a year since the pandemic shut down stores, social gatherings, schools, routines and more. We’ve adjusted to a new way of thinking, living and shopping and many of these consumer behaviors are likely to be permanent.   In this webinar, we discuss the changed landscape and how brands can adapt their strategies...
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new homebuyer regret
This article originally appeared on Porch.com There’s a lot of pressure for millennials to buy a home. From reports of a millennial housing crisis to their rates of marriage, overwhelming student loan debt, and slow-to-start careers, financial analysts have struggled to put a finger on the exact reason young people are so unwilling to give up...
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movertech science how it works
With MoverTech Science, you can now target movers most likely to buy your goods and services. Using our advanced machine learning platform, V12 Signals in-market intent technology, and extensive data products expertise, V12 works with you to identify the insights that matter to understand your target audience and anticipate their needs. Identify valuable mover...
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