Category

General
Social Media Marketing
Social Media Marketing 2021: Trends and Opportunities As with all marketing channels, social media is continually evolving.  Since it was first introduced, it is continuing to grow, providing tremendous opportunities for brands to reach their customer base. Before diving into social media today, did you know that the first recognizable social media site, Six Degrees,...
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Omnichannel Mover Marketing
Execute Omnichannel Campaigns with V12’s Powerful Suite of Tools Did you know new movers are the most economically valuable consumers on the market? In an industry all about getting in the door first, your mover marketing efforts must be timely and precise in order to successfully reach them. V12 provides a robust and flexible...
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Postmover data insights
Targeting new movers offers your brand incredible customer acquisition and retention opportunities. With MoverTech’s proprietary data and comprehensive insights across the entire mover journey, your brand’s message is guaranteed to reach the right audience, on the right channels, at the right time. MoverTech offers the most in-depth mover data set on the market, with...
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Premover data insights
Targeting new movers offers your brand an incredible opportunity to acquire new customers and attain their loyalty. With MoverTech’s proprietary data and comprehensive insights across the entire mover journey, your brand’s message is guaranteed to reach the right audience, on the right channels, at the right time. MoverTech Data is the most in-depth mover data...
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Marketing Data Success
Updated for 2021 Data is the cornerstone of any successful marketing strategy. Data tells us about our customers and prospects, how to personalize the customer experience, which channels they prefer, and informs every touchpoint along the customer journey. Despite the importance of utilizing high-quality customer data to fuel new revenue streams and ROI, marketers continue...
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Email, like every marketing channel, has undergone major transformations over the years. Yet for those companies who are keeping up with the email revolution, email marketing brings in a hefty ROI. According to Econsultancy, email marketing was ranked as the best channel in terms of ROI (68 percent), an increase of 3 percent from last...
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q2 truthset results v12 knows pet owners
More than 63 million households in the U.S. own pets. As such, pet-related businesses need to target this vast and valuable audience with precision. Additionally, pet owners are consistent shoppers. Pets are part of the family, and owners are making regular purchases of food, toys, and other essentials to keep their furry friends happy...
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the data driven advantage of first and third party data
Marketing today is all about being data-driven – using data to understand consumers, provide better experiences and personalize offers along the journey. There are many different types of data and classifications of data such as third-party data that can be purchased and data that is inherent to every organization – the first-party data every...
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marketing trends
50 Statistics on the Latest Marketing Trends and Strategies (updated for 2021) As marketers, we all want to know the numbers. What is working, which strategies are driving conversions, and where can I get the most bang for my buck? Below is a list of 50 incredible marketing statistics that every marketer should know. Email...
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Consumer Marketing
As consumers, we are surrounded by personalization throughout our day. Suggestions on Amazon based on your purchases, recommendations on Netflix based on your viewing history, offers for products from all types of brands based on your browsing history, and the list goes on.  Providing personalized recommendation to drive engagement is a top priority for marketers....
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