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V12 Data Helping Hands
V12 Lends Helping Hands V12 recently launched “Lending Helping Hands,” our first annual company-wide community service initiative. During the month of May, employees have been participating in community service projects in their local communities in Matawan, NJ; Tampa, FL; Chicago, IL; Washington, DC; and throughout the United States. Some of the projects include: Sorting non-perishable...
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  Contact us to learn about V12’s New Mover Data Solutions.  Complete this form for more information or call us at (833) 812-4636.
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What Should Your Digital Marketing Strategy Look Like in 2018? Digital and marketing channels have become a vital channel today for acquiring and retaining customers. According to a ‘Managing Digital Marketing’ study by Smart Insights, 46% of brands don’t have a defined digital marketing strategy, while 16% do have a strategy but haven’t yet integrated...
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Email Marketing Data
85% of Marketers Agree that Email Marketing Performance is on the Rise.  How Do Your Campaign Strategies Stack Up? Email marketing is as strong as ever, with 85% of executives agreeing that email marketing performance is increasing.  This is according to a Nov 2017 report by Return Path in partnership with Ascend2.  Of those surveyed,...
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Marketing Data Statistics
Despite the slowed growth in auto retail sales this past year, there is one segment that is continuing to buy – the Millennials. According to research by Dealertrack, the Millennial generation is the fastest-growing auto retail segment, with 35% of all loans originating from this generation. There was also a 49% growth in Millennials' share for...
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Email Reactivation
Email Marketing Reactivation and Why You Need to Focus on Inactive Customers Email is cited as the most effective digital marketing channel for customer retention, while also serving as the foundation of the marketing-to-sales funnel for the majority of marketers across industries. However, according to a report by Marketing Sherpa, up to 75 percent of...
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new mover lists
How to Acquire New Customers With New Mover Marketing New movers represent a lucrative segment for many businesses. Movers are not only a high-spending group, they are also in a transitional stage which makes them more open to developing new brand loyalties. In fact, new mover annual expenditures exceed $150 billion and they are five...
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Marketing Data Success
A Look at Data Strategies and Best Practices to Fuel Marketing Success in 2018 Data is the cornerstone of any successful marketing strategy. Data tells us about our customers and prospects, how to personalize the customer experience, which channels they prefer, and informs every touchpoint along the customer journey. Despite the importance of utilizing high...
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Digital Advertising 2018
The State of Digital Advertising and Trends that are Shaping the Future A decade ago, digital advertising was nothing more than a banner ad placed on a website.  Today, the internet is accessible everywhere we go, on our tablets and mobile phones. This has spurred tremendous growth in digital advertising. Digital spending is now the...
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Email Marketing Data
6 Tips to Skyrocket Your Email Marketing Click-Through Rates Keeping your customers and prospects engaged with your emails can be a challenge for any marketer. If you are using email in your marketing mix, you know that click-throughs is extremely important.  In fact, in a study by Ascend2, 73% of marketers rated the click-through rate...
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