Consumers have radically changed the way they interact with brands and shop for products. Prior to COVID-19, consumers would hop between devices, channels and offline and online channels. They may find something online and then head to the store to purchase or go the store and then do research online before making a purchase. ...Read More
81% of Digital Retailers Rank Customer Acquisition as Highest Marketing Priority Customer acquisition is a top priority for many industries, and this is certainly no exception for ecommerce retail brands. Retailers are investing highly in acquisition marketing. According to research by Oracle, 81% of ecommerce retailers stated that customer acquisition was their biggest marketing investment...Read More
B2C Marketers are Feeling Greater Pressure When It Comes to Customer Acquisition In a report by WBR Insights, 80% of digital marketers stated they are feeling great pressure to meet customer acquisition and revenue goals, stating that they feel like they are “running on a never-ending hamster wheel”. According to the research, 23% of respondents...Read More
Get on the list!
Be the first to know when we share new content geared to help you attract your ideal customers!
Thank you! You’ll be the first to know when we post more great marketing content!