Have you heard the claims that most consumers would rather go to the dentist than to the dealership? Year after year, we hear similar bad claims. The recent 2016 Beepi Consumer Automotive Index found that an astounding 87 percent of Americans dislike something about car shopping at dealerships and 61 percent feel they’re taken advantage of while there. However, despite...Read More
Service department revenue continues to increase in importance for dealerships. With lower margins, service revenue is the bread and butter for many dealerships. However, consumers today own their cars longer, and when their vehicle is out of warranty, research shows that most tend to head to third-party mechanics and repair shops rather than returning to...Read More
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