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dealership marketing
Dealership Marketing
Now so more than ever, the auto industry is in a state of constant flux. With concerns over the economy and the Covid crisis, consumer preferences are rapidly changing. Some consumers are holding off on purchases, others are looking for older cars, and those who are in-market for a new vehicle are conducting research and...
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automotive digital marketing
Consumers today shop, research and conduct their daily lives across an ever-increasing number of digital outlets and online channels. These trends have been further accelerated by the pandemic and marketers across industries are quickly trying to adapt and evolve to today’s online standards. The automotive industry is certainly no exception. Consumers shop for cars across...
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Online Car Shopping
The Coronavirus pandemic has radically changed how consumers shop for products and services and how brands are positioning themselves.  The automotive industry is certainly no exception. Consumers are heading online to shop and buy, and dealerships and OEMs are putting protocols in place to make the experience as low-risk and frictionless as possible. In the...
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Dealership Marketing Covid-19
How the Dealership F&I Process is Changing In this short video, Albrecht Automotive Group discusses how the dealerships F&I process is changing in response to COVID-19.  Interested in learning how V12 can help boost your dealership’s success?  Email us at info@v12data.com or complete this form for additional information.
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Dealership Marketing Covid-19
The New Covid-19 Operating Environment In this short video, Albrecht Automotive Group discusses the new operating environment, how business has changed and what changes may now be permanent moving forward.  Interested in learning how V12 can help boost your dealership’s success?  Email us at info@v12data.com or complete this form for additional information.
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Automotive Marketing 2020
How Albrecht has Adapted in Response to Covid-19 In this short video, learn how Albrecht’s operations and marketing has changed in response to Covid-19 and what measures they have put in place to maintain customer loyalty and get in front of their customer base.  Interested in learning how V12 can help boost your dealership’s success? ...
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Dealership Marketing Covid-19
The Impact of Covid-19 on the Automotive Industry In this short video, Tim Tremonte of V12 discusses how consumer shopping behaviors are changing in response to COVID-19, especially in terms of demanding more transparent and at-home buying processes.  Interested in learning how V12 can help boost your dealership’s success?  Email us at info@v12data.com or complete this...
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Dealership Marketing Covid-19
How Albrecht’s Marketing Has Evolved Over Recent Years Check out this video with V12 & Albrecht Auto Group and hear about how Albrecht’s marketing mix has changed over recent years in response to consumers looking for more personalized types of engagement.  Interested in learning how V12 can help boost your dealership’s success?  Email us at...
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Dealership Marketing Covid-19
The Pre Covid-19 Environment Discussion with V12 & Albrecht Automotive Group Check out this video with V12 & Albrecht Auto Group and hear about Albrecht’s marketing strategies to grow business in the pre-covid-19 environment.  Interested in learning how V12 can help boost your dealership’s success?  Email us at info@v12data.com or complete this form for additional information.
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Top Trends of Today’s Car Buying Journey Shoppers today looking for vehicles have more information at their fingertips than ever before. By now, it is standard practice to start the purchase journey online and most dealerships and manufacturers have made the necessary changes to their marketing plans to capture the attention of online shoppers. With...
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