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Marketing Webinar
Email Marketing Webinar
As we head into 2021, COVID-19 continues to impact marketing strategies and budgets within organizations of all sizes and industries. Email will continue to play a vital role in nurturing, acquiring and retaining customers. In this free, 30-minute webinar, V12 explores how the email landscape has changed and the strategies brands should be implementing today...
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Consumer Marketing Data
According to Mckinsey Global Institute, data-driven organizations are 23 times more likely to acquire customers, six times as likely to retain customers and 19 times more likely to be profitable. Data-driven marketing can drive a huge competitive advantage but businesses need to ensure they have the right marketing data at hand. In this webinar, V12...
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Facebook Ad Targeting
COVID-19 has led to a surge in social media usage on many platforms. In fact, 76% of consumers have purchased a product they saw in a brand’s social media post, according to research by Curalate and two-thirds of consumers have increased online shopping because of the coronavirus (Qubit). In this 30-minute webinar, V12 explores the...
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Changing Consumer Behavior
The impact of the COVID-19 pandemic on a constantly connected, technology-empowered population has had a clear impact and is changing consumer behavior and shopping trends. While we cannot be sure on every modified consumer behavior that will stick around and what will stay when the pandemic subsides, marketers will want to be aware of these...
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new mover marketing
Movers are five times more likely to become long-term customers if you reach them before the competition. They also spend more in the first 3-6 months on their new home than they will in the next 3 years. V12, recently acquired by Porch Group, will combine the power of V12’s 27+ million mover database and...
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Next Best Action Marketing
“Next best action” is about customer-centric marketing, putting consumers at the heart of each and every marketing action, customer journey and experience. It considers the next action a consumer will take or should take based on the journey they’re on and the best way marketers should respond. In this 30-minute webinar, V12 explores how marketers...
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Intent Based Marketing
Marketers today have massive amounts of data on who their customers are, but do they have data on what their customers are about to purchase?  Intent-based marketing holds the key to targeting consumers when they are actively seeking the products and services you sell. In this webinar, V12 explores the world of purchase-intent marketing and...
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A marketing campaign without an ideal customer profile is basically just a shot in the dark. You can’t effectively market to consumers if you don’t know who your audience is. In this 30-minute, on-demand webinar, V12 discusses how to use data and analytics to create an ideal profile of your best customers and how to...
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Data-Driven Marketing
In today’s day and age, we no longer have to guess at what consumers want with broad, untargeted messaging. We have a wealth of data so we can pinpoint our ideal audience with targeted accuracy. Marketing today is driven by data-backed insights and customer information that can be captured at every stage in the buying...
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Customer Experiences
Research shows that 86% of buyers are willing to pay more for a great customer experience and 49% of buyers have made impulse purchases after receiving a more personalized experience. In this 30-minute webinar, V12 discusses how personalization (powered by consumer data) can give you a competitive edge when it comes to creating unique customer...
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