Top Items New Movers Purchase in the First 12 Months

Approximately 31 Million people move in America every year. And no matter their age, whether they are buying or renting, moving instate or across town, they all have one thing in common – they are spending bigs on products and services for their home.

According to the 2021 New Mover Trends Report from Porch and V12, movers spend approximately $11,000 on products and services during a move. Here is a breakdown of the top 12 items movers are spending on.

  1. Furniture / Home decor
  2. TV
  3. Appliances
  4. Home improvement & repair supplies
  5. Pet supplies
  6. Flooring
  7. Landscaping / Lawn equipment
  8. Automobile repair/maintenance
  9. Automobile
  10. Windows
  11. Fitness products or gym membership
  12. Solar

2021 New Mover Trends Report from Porch Group and V12

The 2021 New Mover Trends Report from Porch and V12 explores the profile of today’s new movers and provides valuable insights into movers’ life events, spending behaviors, attitudes about moving, and much more. Download your free copy here!

new mover report download cta

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