Top Services New Movers Purchase in the First 12 Months

Approximately 31 Million people move in America every year. They represent a highly lucrative audience who are making numerous purchase decisions, spending approximately $11,000 for products and services during the move. They are also making an overwhelming percentage of their purchase decisions before the move occurs. For example, 47% of consumers are changing their bank or financial institution before leaving their current residence.

The New Mover Trends Report from Porch and V12 explores today’s new mover, how they are spending and when they are purchasing. Check out this list of the top 13 services movers are spending on.

  1. Internet
  2. Utilities
  3. Home security
  4. Doctor/Dentist
  5. Home remodeling & repair services
  6. Financial services / Banking
  7. Landscaping / Lawncare maintenance
  8. Flooring installation
  9. Home warranty
  10. Solar installation
  11. Windows installation
  12. Roof installation
  13. Veterinarian

Be sure to also check out our post on top items movers are spending on!

2021 New Mover Trends Report from Porch Group and V12

The 2021 New Mover Trends Report from Porch and V12 explores the profile of today’s new movers and provides valuable insights into movers’ life events, spending behaviors, attitudes about moving, and much more. Download your free copy here!

new mover report download cta

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