Why Solar Energy Providers Should Market to New Movers

New movers are the most lucrative audience across verticals, particularly when it comes to the solar industry. In the V12 and Porch 2021 New Mover Trends Report, research findings reveal that new movers are prioritizing solar as a top item and service to spend on during the moving process. Additionally, new movers are purchasing solar prior to moving, indicating that solar companies need to reach movers much earlier than they may have originally thought.

With MoverTech, solar energy providers can now identify and target moving consumers with omnichannel and digital programs before, during, and after the move. Check out the stats in the infographic below to see why new mover marketing presents incredible opportunities for solar energy providers to attain their customer acquisition and retention goals.

You may also enjoy reading New Movers: The Secret to Skyrocketing Solar Energy Sales

2021 New Mover Trends Report from Porch Group and V12

Want more of the latest insights on today’s new movers? The 2021 New Mover Trends Report from Porch and V12 explores the profile of today’s new movers and provides valuable insights into movers’ life events, spending behaviors, attitudes about moving, and much more. Download your free copy here!

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