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[WEBINAR] What is a Customer Data Platform and Why Do You Need One?


You may have heard of Customer Data Platforms (CDPs) but are you still wondering what the hype is all about? Join us for this primer on CDPs, what they do, how they can streamline your marketing processes and boost conversions and learn practical strategies on how you can implement one today.

  • An overview of Customer Data Platforms including the different types and functionality available in the market today
  • How CDPs quickly integrate data, develop a 360-degree customer view, orchestrate personalized journeys, perform analytics and showcase campaign KPIs
  • A sneak-peak of V12’s CDP and how the platform works
customer data

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