phone(833) 812-4636

[ON-DEMAND WEBINAR] How to Excel at Data-Driven Personalization

ON-DEMAND

Consumers are increasingly demanding more personalized experiences and will award their business and loyalty to brands who deliver. However, if a brand fails to deliver, 52% of consumers (and 65% of B2B buyers) say they’re likely to switch brands if a company doesn’t personalize communications to them. But brands can only personalize effectively if they know who their customers are – their information, behaviors and preferences. This requires insights backed by data.

In this 30-minute webinar, V12 explores the types of data and solutions brands need to implement to compete based on personalized experiences. 

SPECIFIC TOPICS INCLUDE:

  • An overview of why personalization is so important to win and compete in today’s economic climate
  • The types of data brands should be using in their personalization efforts including demographics, transactional data, behavioral data and more
  • How to bring data together and apply analytics to determine the right journey for individual consumers and segments
Customer Data Platform
v12-phone-placeholder-812-4636

Download the Webinar!