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[WEBINAR] How to Identify your Customer Across Multiple Channels

ON-DEMAND

Today’s consumers travel across multiple channels and devices along the purchase journey. Because the  purchase journey is no longer linear, identifying and tying these interactions back to one consumer is more challenging than ever. However, Customer Data Platforms have become the long-awaited answer for an increasing number of marketers.

In this 30-minute webinar, V12 explores how brands are using CDPs to link behavior back to individual consumers in order to send personalized messaging that converts. 

Key Topics Include:

  • How to connect browsing behavior and other in-market indicators to known customers
  • How to use Customer IDs and other common keys to merge records to create one comprehensive, customer view
  • A short demo of how V12’s Customer Data Platform creates one unified customer view for persistent messaging across a customer journey
Customer Data Platform
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Download the Webinar!