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[ON-DEMAND WEBINAR] Data is the New Media: How Omnichannel Data is Revolutionizing Consumer Engagement

In today’s fast-paced environment, data has truly become the new media. To stay competitive, brands must leverage and analyze numerous data sets to fully understand their customers and prospects. By blending 1st party data and 3rd party data enhancements, marketers can develop rich, omnichannel customer views to create deep and engaging customer experiences.

In this webinar, hosted by people-based audience provider V12 Data, you’ll learn how to use data, technology and analytics to expand the customer view for richer, omnichannel marketing.

SPECIFIC TOPICS WILL INCLUDE:

  • How to develop a holistic, cross-channel customer view with your 1st party data and 3rd party data enhancements
  • How to use analytics to predict purchase propensities, design optimal customer journeys, and create personalized offers and recommendations
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