MoverTech Data Offers Insights Into 80% of U.S. Home Purchases Annually

And considering that movers develop about 72 new business relationships within one year of moving, you can’t afford to miss out on this valuable opportunity.

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Proprietary Data Driven by Porch Technology

Porch provides software and services to more than 11,150 home services companies such as home inspectors, moving companies, real estate agencies, utility companies, and warranty companies. These companies work closely with movers across the move journey.

As a member of the Porch family group of companies, V12 has unique access to premover data unlike any other data available on the market today. The result? The largest database of potential, verified, and post movers across the entire move cycle to power your acquisition and retention strategies.

potential mover info

Begin the purchase and research process

premover info

83% of premovers use the first vendor that engages with them

postmover info

Postmovers spend $9K+ with over 72 brands

What’s in the data?

Our database is further enhanced with rich insights into consumer preferences, lifestyles, interests, property data and billions of purchase intent signals for unparalleled insights into what movers are looking for and how they will respond to your campaigns.

Household & Contact Data

The Biggest, Deepest, Most Flexible Consumer Dataset in the Industry, Powered by ConsumerPlus

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  • Deep assets with breadth & depth at 200+ attributes: Date of Birth, Home Ownership, Occupation, Gender, Donors, Estimated Income, Age, Telephone Number, and many more
  • Confidence scoring system for flexible marketing
  • High-quality data processing powered by DataFuse

Active Shopping Data

Billions of Shopping Signals, Powered by V12 Signals

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Understand what movers are shopping for with V12’s Signals Technology. V12 has insights into billions of offline and online shopping signals to power your campaign performance.

  • Reach movers who have recently visited your store or a competitor’s location
  • Reach movers who are actively browsing online for products or services you sell

Consumer Segments

Target Movers Based On In-Market Behaviors with ConsumerPlus & Vistas

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Using sophisticated AI and machine-learning, V12 blends our Signals mobile location data with our ConsumerPlus attribute data to develop a 360-degree view of consumers’ choices, preferences, lifestyles and shopping intent. Target movers across any of these segments or with our special mover segments:

  • First Time Homebuyer
  • Moving Up
  • Active Adult

Property Data

Unique Property Intelligence to Discover New Prospects

We provide a broad catalog of rich property characteristics to help you identify unique opportunities and enhance your targeting, including:

  • Dwelling type
  • First mortgage amount
  • Sale amount
  • Square feet
  • Total rooms/bedrooms/bathrooms
  • Lot size
  • Garage

Turn New Movers into New Customers

Contact us to learn how to put MoverTech’s suite of mover marketing and technology solutions to work for you.

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Access our extensive library of original mover content.

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