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Acquire New Customers And Boost Customer Loyalty with V12's Restaurant Marketing Solutions

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Power Your Results with V12’s Best-in-Class Restaurant Intender Database, V12 Signals

Developed over a three-year time span, V12 is proud to launch the industry’s largest and most inclusive database of in-market and frequent diners.

Using hundreds of sources of offline and online data, best-in-class technology and analytics, and proprietary data methodology, we can connect you with consumers in the market for dining options based on browsing behavior and recent restaurant visits.

  • 80 million monthly online searches for restaurants: Reach consumers who are actively browsing online for nearby restaurants or quick service options. We provide massive visibility into behavioral data and searches occurring on over 90% of internet-connected devices every month. Easily deploy digital campaigns across the internet with drag-and-drop technology or V12 will deploy for you.
  • 17 million monthly visits to restaurants and dining establishments: Reach consumers who have recently visited your establishment or a competitor’s location. Each lead includes name and address and is often enhanced with additional demographic, lifestyle and contact data.
  • 27 million new movers: Market to new movers in your area. V12 provides industry leading mover solutions spanning the entire move cycle to make sure you don’t miss a single opportunity.

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Three Ways to Get Started Today

V12 Prospector

 

In Market Leads Targeted for Your QSRs, Fast Casual and Casual Dining Restaurants Plus Email & Digital Conversion Programs

  • In-market leads
  • Outbound email weekly
  • Facebook advertising weekly
  • Option to include weekly postcard mailers
  • 90 day subscription
  • In-Market audience (those browsing restaurant and dining sites or visiting locations)
  • $750/month/store
  • Creative templates available – ask for a quote

V12 Prospector Plus

 

In Market Leads Targeted for QSRs, Fast Casual and Casual Dining Restaurants Plus Reach New Movers near Your Location

  • In-market leads
  • Outbound email weekly
  • Facebook advertising weekly
  • Option to include weekly postcard mailers
  • 90 day subscription
  • In-Market audience (those browsing restaurant and dining sites or visiting locations)
  • New Movers within your store footprint
  • $1,500/month/store
  • Creative templates available – ask for a quote

V12 Velocity
(includes V12 Prospector and V12 Prospector Plus)

On Demand CRM – One Hub for all Your Marketing

  • In-market leads
  • Outbound email weekly
  • Facebook advertising weekly
  • Option to include weekly postcard mailers
  • 90 day subscription
  • In-Market audience (those browsing restaurant and dining sites or visiting locations)
  • New Movers within your store footprint
  • On-demand multi-channel campaigns for new customer acquisition
  • Full-service model
  • Starting at $3,500/month
  • Creative templates available – ask for a quote

Integrated Programs to Drive Results

Our CDP Platform Integrates 1st & 3rd Party Data to Know Your Customers, Develop Actionable Insights and Deploy Unified Customer Journeys and Campaigns.

Introducing V12 Velocity for Restaurants, an integrated Customer Data Platform (CDP) solution to drive omnichannel marketing programs across channels including direct mail, email, social (Facebook) and digital display.  

Begin attracting new diners to your establishment in a matter of weeks with our quick-start acquisition program or choose to access our full Customer Data Platform for end-to-end marketing program execution.

Two Ways to Drive ROI Today

Customer Data Platform flowchart

All-In-One CDP Solution

  • Full platform access
  • Data hygiene
  • Name & address standardization
  • Acquisition data
  • Restaurant Diner Intender Database
  • Automated email deployments via journey orchestration
  • Multi channel integration (SMS, Direct Mail, Ecommerce)
  • Implementation
  • Marketing creatives and execution including email, direct mail, Facebook and display
  • Marketing partner consultancy to ensure your effectiveness

Quick Start Acquisition Program

  • Quick start module, up and running in less than 2 weeks
  • Your customer data used for suppression & profiling purposes
  • Web behavior capture for ecommerce sites
  • Acquisition data
  • Restaurant Diner Intender Database
  • Automated email deployments via journey orchestration
  • Implementation
  • Marketing creatives and execution including email, direct mail, Facebook and display
  • In-depth reporting and dashboards

High Quality Omnichannel Campaigns Delivered Across Channels

Target new diners across channels using V12’s omnichannel campaign programs. Choose from our pre-built creative templates or provide your own creative to reach consumers across email, postal, social and digital.

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Drive Superior Performance with V12’s Robust Data and Audience Solutions

  • End-To-End Customer Acquisition Solutions for Facebook Advertising

    V12 AudienceLink is a full-service Facebook advertising solution to meet the needs of businesses of all sizes. From audience and creative development, campaign management and performance reporting, our all-in-one services ensure superior results, every time.

  • Personalize Your Outreach to Key Demographics with V12’s Robust Consumer and Demographic Data

    Send highly personalized messaging and target key demographics using V12’s industry-leading consumer data and demographics.  ConsumerLink, a proprietary consumer data source, offers access to multiple consumer data files for highly targeted marketing campaigns. Data is built from hundreds of sources including public records, phone directories, U.S. Census data, consumer surveys, and other proprietary sources.

    Data is available on 215+ million consumers, most with exact age and estimated income information for 138 million households.

    Data elements include age, home ownership, occupation, gender, estimated income, telephone number, ethnicity, credit card, hobbies, purchase behavior, lifestyle interests, and many more.

  • Target High-Value Consumers Online

    V12 provides you with the flexibility to create customized audiences. We apply digital profiling to analyze aggregate customer attributes to form a detailed composite of the “ideal” customer. Our analytics capabilities allows you to understand purchasing behaviors, target unique segments, build application-specific models and prioritize opportunities to optimize marketing spend on just the right audience for each campaign.