Over 45 million people move in the U.S. each year. V12’s industry-leading mover data empowers you to target new movers and pre-movers with the right message, at the right time, through the right channel. Data goes through an extensive data append and hygiene process, including standardization and DPV validation.
V12’s New Mover solution is a rolling one year database of more than 27 million recently moved individuals (both renters and homeowners) enhanced with consumer demographics. Data is updated weekly and includes national new telephone connects and proprietary client-based change of address information.
Target homeowners at the moment their home is placed on the market and make contact before the competition.
Target homeowners when their home has a contract pending and they enter the critical 1-6 week period when they are making valuable vendor decisions.
Premover+ includes both Premover and Premover Under Contract data with additional elements available such as building details including square footage of home and lot, year of home, dwelling unit and new construction indicator. Also includes additional sales information including reduction in sales price date, foreclosure indicator, short-sale indicator, bank owned indicator, Auction Indicator, and more.